ASSOCIACION TETUAN VALLEY

Entrepreneurial management practices play a pivotal role in taking entrepreneurial knowledge and utilizing it towards innovation and talent development, ultimately creating growth and increasing the effectiveness of both new business venturing as well as small- and medium-sized enterprises (SMEs). EM4FIT investigates entrepreneurship and related management practices from an interdisciplinary and multi-level angel as important variables in the interplay between individual, organization and institutional contexts within and between advanced and emerging markets. EM4FIT aims to better understand entrepreneurial management practices both from an individual (intra-organisational) as well as comparative market perspective (inter-organisational). Research will be carried out with an emphasis on the impact of institutions and context on the EU. With the exchange among 16 partners from four continents and between the academic and non-academic sector, EM4FIT brings together knowledge from advanced as well as emerging markets to further understand how entrepreneurs and managers create successful businesses and foster growth. The generated knowledge will be disseminated around the world to enhance the impact of the European entrepreneurial spirit. Involving 67 researchers, managers, technical and administrative staff, the EM4FIT involves seven work packages (WP). In addition to project management and communication, dissemination and outreach activities, five WPs focus on research, training and dissemination at multiple levels: institutional-organizational-individual. With this project structure and the competitive capability of 16 partners involved, EM4FIT will generate high impact both in terms of research excellence and societal engagement. The mix between non-academic and academic participants is designed to create knowledge relevant for businesses and society alike.

WELCOME aims to connect 4 different major EU ecosystems (Berlin, Dublin, Milan and Madrid), identifying and engaging through WELCOME local partners the most relevant players of the previous 4 web entrepreneur (WE) ecosystems (investors, corporates, media, successful WEs) with prospective, emerging and successful startups. The final goal is to create a Pan-European ecosystem in which every WE in one of the ecosystems feels that belongs to it. WELCOME will run twice over a period of 2 years. There are 5 targets for WELCOME activities in the 4 ecosystems: • WP2. “Prospective wannabe entrepreneurs”, the goal is to impact on younger generations, woman and unemployed population and attract them to become active players in the ecosystems. • WP3. “Seed and early stage startups and investors”, the goal is to identify the emerging startups, investors (BAs, VCs), large & media corporates, media and in each local ecosystem and create connections and relationship cross-borders. The objective is not only to connect startups and investors, but also startups with other startups and build a cross-border investor network, supporting them to successfully launch their operations. • WP4. “Later stage startups and investors”, the objective is to identify the emerging stars in each local ecosystem and connect them with investors, corporates, and media in order to support them scale internationally within EU. • WP5: WELCOME will foster self-sustainability of their activities beyond the life of the project as well as collaboration with SE Initiative and other EU initiatives. • WP6: WELCOME will launch a media and a marketing campaign where the most interesting cases of EU Startups able to scale up will be presented to the public, by means of storytellings in relevant media Channels. The marketing campaign will be conducted by means of the WELCOME camper that will travel around the 4 ecosystems (displaying WELCOME logo).

The LIFE project is about collaborative learning from failure in entrepreneurship and collaborative actions to bring entrepreneurship forward. Although cultural diversity is one of Europe’s biggest assets, this also creates severe obstacles for entrepreneurs to scale their efforts at the pan-European level. The distributed markets, language barriers and decentralized policy leads to: lack of access to talent & relevant expertise, to sufficient financing and to adequate facilities & networks. Hinged on a yearly Failing Forward conference, the project will - map out all the relevant stakeholders and programs in each of the partnering areas in a systematic way, making this available to all web entrepreneurs across Europe in one centralized platform, - identify, share and discuss best practices & success stories This yearly pan-European conference in Brussels will be complemented with local spin-off events in the partner regions, to - generate and grow awareness that failure is an inherent part of the process of entrepreneurship and innovation; - share and celebrate the success stories that were built on incremental learning; - open up the existing startup support programs to web entrepreneurs from all over Europe