This study tried to describe and analyze facts about How role in winning Jokowi Metro Tv-JK in the 2014 presidential election ago. Metro TV as the primary media Jokowi-JK has successfully mengefektif and streamline the campaign and ad Jokowi-JK in the 2014 presidential election. This study uses the theory of political parties, media theory, theory of strategy, theory of political communication and propaganda theory as a basis for analyzing the problems of the problems occurred. In this study the data on Profile Metro Tv, Tv Metro Organizational Structure Metro Tv Programs, Profile and political career Joko Widodo and Jusuf Kalla, Nominating Process Jokowi-JK and...